Digital Marketing News - Industry Updates

3 Awesome AdWords Features You’re Inadvertently Neglecting

Finding true love is seemingly impossible these days. It’s elusive, and it always seems to evade you at the last moment. What am I talking…

Rory WittMay 8, 2017

PPC

How to Keep Your Company From Bidding on All the Wrong Keywords

Keywords are everything in the world of PPC. After all, you funnel a huge chunk of your digital marketing budget into researching keywords, determining which…

Rory WittMay 1, 2017

Amazon

The Amazon Influencer Program: What it is & How it Can Help Brands

Few marketing terms seem to generate as much buzz today as “influencers”—those special people with a large following and who can prove very persuasive to…

Rory WittApril 24, 2017

User Engagement: Examining Facebook & Twitter Video Ads

Let’s be honest. At this point, if you haven’t started incorporating video into your social media marketing campaigns, you’re probably already behind your competition. It…

Rory WittApril 17, 2017

PPC

Exploring PPC: Getting Beyond the Confines of Google & Bing

There’s no denying the obvious: when it comes to PPC, Google is the 500 pound gorilla in the room. While Bing may not be quite…

Rory WittApril 10, 2017

PPC

4 Signs Your PPC Account Is Improperly Structured

When it comes to pay-per-click (PPC) advertising, efficiency matters. Heck, that’s probably why you turned to PPC in the first place. In a world full…

Rory WittMarch 27, 2017

Facebook Marketing

Facebook: 3 Proven Ways to Confidently Connect with a Targeted Audience

How did marketers survive before Facebook? Seriously, the tools that Facebook makes available to people in our industry are so far beyond anything our predecessors…

Rory WittMarch 20, 2017

PPC Uncategorized

Looking For Awesome PPC / Paid Search Specialist

Looking for an experienced PPC / Paid Search Specialist to join the DigiMar team. We are an entirely remote team, however our clients are predominately…

Rory WittMarch 20, 2017

PPC

How to Make the Most of PPC Campaigns on a Tight Budget

The digital age has changed marketing forever, and nowhere is that more obvious than in the world of pay-per-click advertising. When done right, PPC can…

Rory WittMarch 13, 2017