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Marketing Archives - DigiMar

PPC

4 Signs Your PPC Account Is Improperly Structured

When it comes to pay-per-click (PPC) advertising, efficiency matters. Heck, that’s probably why you turned to PPC in the first place. In a world full…
Rory Witt
Rory WittMarch 27, 2017
Retargeting

4 Ways to Find Never-Before-Seen Levels of Retargeting Success

Digital audiences can be a finicky bunch, to say the least. After all, an overwhelming number of people visit a site, browse around a bit,…
Rory Witt
Rory WittMarch 6, 2017
YouTube Advertising

4 Reasons Digital Audiences Don’t Completely Hate Pre-Roll YouTube Ads

Remember the good old days of Internet advertising, before the rise of ad blockers? Things sure were easier back then. Nowadays, it seems that pretty…
Rory Witt
Rory WittJanuary 30, 2017
Marketing & Branding

5 Conversion-Killing Mistakes Your Landing Page MUST Avoid

In theory, a landing page is built with one purpose, and one purpose alone: to capture a visitor’s information. Names, email addresses, places of employment,…
Rory Witt
Rory WittNovember 14, 2016
Google Tag Manager EventsGoogle Analytics

Creating Google Tag Manager Events – Form Submissions

So you're faced with the most tricky task of creating Google Analytics goals to track success on a client's website.  You head into Google Analytics…
Rory Witt
Rory WittOctober 4, 2016
google-expanded-text-adsGoogle Adwords

Tips For Expanding Your Current Google Text Ads

In introduction - Google Adwords has recently announced a change from classic advertisements to the newly improved expanded text ads. This vast change includes an…
Rory Witt
Rory WittAugust 9, 2016
Businesses are using Pokemon Go To Increase their SalesMarketing & BrandingViral Marketing

Gotta Catch Em All | Marketing With Pokemon Go

It’s bigger than Twitter, hotter than Tinder and more engaging than Facebook. Never before have so many people of all ages been out flicking their…
Rory Witt
Rory WittJuly 19, 2016
facebook-saved-audienceFacebook Marketing

Where Do I Start? How To Construct Your First Facebook Marketing Audience

So you’ve been given a new client and the likely task of running Facebook advertisements.  You might use assets like Google Analytics, social media data…
Rory Witt
Rory WittJuly 18, 2016
Adwords managementGoogle Adwords

A Beginner’s Guide To Negative Keywords in Adwords Management

  You may be familiar with the comedic banter of discovering the most interesting of negative keywords in your Adwords campaign or you might be…
Rory Witt
Rory WittJune 14, 2016
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  • About
  • Services
    • Paid Search
      • E-Commerce Ads Management
      • Google Ads (AdWords) Management
      • Google Shopping Ads Management
      • Google PLA (Product Listing Ads) Management
      • Facebook/Instagram Ads Management
    • Search Engine Optimization
    • Social Media
    • E-Mail Marketing
    • Copywriting
    • Web Development
      • E-commerce/Website Design Services
    • Video
  • News
  • Contact