Digital Marketing News - Industry Updates

Granting MCC Access in AdWords

For clients who are less familiar with the AdWords software, here is a simple guide to walk you through the process of granting MCC access…

Rory WittNovember 8, 2017

Facebook Marketing

How to Use Facebook Messenger Ads to Grow Your Business

There’s no denying that social media has incredible potential to help you grow your business — and no platform is bigger and better than Facebook.…

Rory WittNovember 6, 2017

PPC

4 Ways Your Small Business Can Compete With Big-Name PPC Players

Think about someone you admire. Do you like them because they’re naturally brilliant, smart or kind? Probably not. In fact, when you think about the…

Rory WittOctober 23, 2017

Uncategorized

Wanted: Social Media Rockstar – For Facebook Ads

DigiMar is a (fun) results oriented remote digital agency focused primarily on PPC. We’d love a social media rockstar to join our team and help…

Rory WittOctober 12, 2017

PPC SEO

5 Reasons PPC and SEO Are a Brand’s Best Digital Marketing Bet

People—and businesses—often have a hard time admitting they were wrong. Showing weakness and apologizing for it is extremely scary. It’s easier to point fingers and…

Rory WittOctober 9, 2017

PPC

Looking Ahead: How Machine Learning and AI Will Influence PPC

In the late 1950s, the link between human intelligence and machines was observed. Since its discovery, machine learning has been evolving quickly. Today, it can…

Rory WittOctober 2, 2017

Google Adwords

6 Conversion-Hungry AdWords Strategies That Deliver Quick Results

You know the basics of AdWords. A user has a question, they type a keyword or keywords that relate to their inquiry into Google and…

Rory WittSeptember 25, 2017

PPC

5 Steps to Increase Your Promos with the New Google AdWords UI

Quite recently Google introduced AdWords users with some new features and updates. One of them is the new Google AdWords UI, which should be officially…

Rory WittSeptember 20, 2017

PPC

Why Your PPC Game Plan Should Include Negative Keywords

Growing up, I received a liberal arts education. My parents wanted me to be able to see beyond one perspective, and understand others’ opinions—even if…

Rory WittSeptember 18, 2017